Today in the Haus of Gaga: Fur, Fragrance And Fingertips

Published on August 15, 2012 for national syndication on CBS CHR, Hot AC and AC radio station websites. See links below.

Lady GagaLady Gaga is a seriously busy businesswoman. Recently she’s been fielding criticism from PETA, prepping her fragrance

release, writing a magazine column and collaborating with rapper Kendrick Lamar.

The animal rights organization PETA is targeting Gaga for changing her mind on her stance on fur. In 2009 she told Ellen DeGeneres that she “hate[s] fur” – but just last week she was spotted sporting fox and rabbit fur.

PETA Senior Vice President Dan Mathews called out the pop star in an open letter, writing, “…are you a turncoat?…please tell us whether what you gracefully told Ellen was heartfelt or just a pose.”

Gaga fired back a rebuttal on Twitter.

“For those press and such who are writing about whether or not my fur is actually real, please don’t forget to credit the designer HERMES. Thank You! LOVE, gaga.”

Luckily, Mother Monster can avoid any criticism from the organization in her new, nearly-nude trailer for her upcoming fragrance, Fame, out next month.

The video shows the pop star and her posse amidst an oily liquid resembling the black perfume itself. Quick shots show Gaga in skin-tight, barely there outfits and laying down nude while tiny men climb all over her, as seen in the teaser ad shot by photographer Steven Klein.

Gaga Tweeted her excitement as she posted the photo last month.

The look of the Fame trailer reveals a new, darker side of Gaga’s style, which she adds to in her latest Lady Gaga Memorandum about nails in V Magazine.

The queen of the pointy “stiletto nail” she explains how to make the extreme style work for any occasion. She offers tips on personalizing your nail art, whether “glamorous,” “clean,” “art,” or “sexy.” She also spills the secrets behind her official Born This Way Ball nail – a glittery pink number.

Next up for Gaga is a collaboration with rapper Kendrick Lamar, whom she was spotted supporting during his set at this year’s Pitchfork Music Festival in Chicago. She confirmed via Twitter today that the pair worked on a song that will appear on Lamar’s upcoming album, good kid, m.A.A.d city.

Meanwhile, Gaga is gearing up for her upcoming album, ARTPOP, which does not yet have a release date.

Original publication links:

Amp Radio Los Angeles

B96 Chicago

Fresh 102.5 St. Louis

Y98 St. Louis

EZ 103.1 Palm Springs

Mix 96 Sacramento

Now 100.5 Sacramento

103.7 Lite FM Dallas

101.9 Lite FM Baltimore

K104.7 Charlotte

Kiss 95.1 Charlotte

New 102 Cleveland

KyXy 96.5 San Diego

Energy 103.7 San Diego

Fresh 102.7 New York

92.3 Now New York

Mix 94.1 Las Vegas

98.5 KLUC Las Vegas

Radio Alice San Francisco

99.7 Now San Francisco

Mix 96.5 Houston

Hot 95.7 Houston

94.7 Fresh Washington, DC

Star Pittsburgh

Mix 104.1 Boston

Amp 103.3 Boston

Mix 105.1 Orlando

Q104 Cleveland

96.5 Tic Hartford

Mix 106.5 Baltimore

Amp 98.7 Detroit

101.5 Jamz Phoenix